Happy Hour Media Logo Redesign & Social Media Reveal Campaign
Graphic Design, Social Media
Happy Hour Media Group
Objective
The objective of this project was to redesign Happy Hour Media’s logo to reflect the company’s growth and evolving brand identity while maintaining elements of its creative, modern, and collaborative spirit. Alongside the redesign, a strategic social media campaign was executed to tease, reveal, and showcase the new logo, driving engagement and excitement across key platforms.
What We Did
Logo Redesign: Created a fresh, modern logo that maintained the core identity of Happy Hour Media but incorporated a cleaner, more versatile design for use across both digital and print platforms.
Social Media Campaign: Launched a multi-phase social media campaign on Instagram, LinkedIn, and Facebook to build anticipation for the logo reveal. The campaign included teaser posts, the full reveal, and a behind-the-scenes look at the design process.